You Built a Business That Matters.

Now Let’s Build One That Pays You — Consistently.

The Digital Marketing Playground is the only membership built exclusively for parent-focused businesses — guided by Carla Lett’s proven Play to Profit Signature Framework.

No guesswork. No overwhelm. No more doing it alone.

You’re good at what you do. So why does growing your business feel this hard?

You became a sleep consultant, doula, hypnobirthing teacher, photographer, parenting expert — because you genuinely care. You’re brilliant at your craft. But somewhere between delivering your service and trying to market it, something breaks down.

You’re posting consistently and hearing crickets. You’re watching other businesses grow and wondering what they know that you don’t. You’re piecing together advice from Instagram, YouTube and free PDFs — and still not seeing results.

You’re tired of being the best-kept secret in your area.

And the worst part? You’re doing all of this alone.

That ends here...

What becomes possible when you follow a proven path:

Life for My Clients Before the Playground

Posting and hoping for the best

Invisible on Google

No email list, no system

Dreading sales conversations

Doing everything alone

Trading every hour for every pound

Life After Joining the Playground

A clear content strategy that attracts the right clients

Showing up in local searches every single day

A nurture sequence working for you 24/7

Selling with confidence and zero "ick"

A community of women who genuinely get it

Passive income streams that earn while you rest

The Play to Profit Pathway — Your Step-by-Step Route to a Fully Booked, Profitable Business

This isn't a random collection of courses. Everything inside the Playground is built around Carla's proven 5-stage Signature Framework — the same system she used to grow MyBump2Baby to over 300,000 monthly visitors.

Stage 1 — Foundations

Build the bedrock of a business that lasts. Clarify your niche, your message, and your ideal client so every piece of marketing you create hits the mark.

Stage 2 — Visibility

Get found by the families who need you most. Master Google, SEO, and social media so your business shows up — even when you're not online.

Stage 3 —

Capture & Nurture

Turn visitors into a loyal community. Build your email list, create lead magnets that convert, and nurture relationships that lead to bookings.

Stage 4 —

Sales

Learn to sell with confidence, warmth, and zero pressure. Master the art of ethical selling, customer service, and the mindset that makes it all possible.

Stage 5 —

Scale & Sustain

Build a business that grows without burning you out. Create passive income streams, systemise your marketing, and design a business that works around your life — not the other way around.

Member Video Reviews

Lindsay Hanna

Sleep Consultant

Emma -

Motherhood Wellness Coach

Lisa Hanna

Pregnancy Birth & Beyond

Claudia Woodford

motherhood identity coach

Kelly Puttock

Sleep Consultant

Julie Clarke

Wedding & Family Photographer

Jade

The Postnatal Doula

Emma Inglefield

By Your Side Doula

Cate Hope

Peaceful Nights Sleep Consultant

Suzanne

Chat Play & Speech

Claudia Woodford

motherhood identity coach

Claudia Woodford

motherhood identity coach

Everything You Need. Nothing You Don't.

Imagine waking up knowing exactly what to post, feeling confident in your strategy, and watching your ideal clients find YOU—without the guesswork, overwhelm, or feeling 'salesy.'

A World-Class Training Library

Access an ever-growing vault of courses and masterclasses covering every stage of the Play to Profit Pathway — from SEO and blogging to Instagram, email marketing, AI, digital course creation and beyond. New content added every month.

Monthly LIVE Sessions with Carla

Get personalised feedback, ask your burning questions, and stay ahead of what's working right now. This is direct access to someone who has built a business generating 300,000+ monthly visitors — and she's in your corner every single month.

Monthly Expert Masterclasses

Learn from hand-picked industry leaders on PR, email, social media, mindset, and more. Fresh perspectives. Real expertise. Every month.

Monthly Social Media & Batch Scheduling Sessions

Show up consistently without the overwhelm. Join focused co-working sessions to plan, create, and schedule a month of content in one sitting.

Done-For-You Resources

Monthly Canva graphics, ready-to-use captions, email templates, awareness day calendars, workbooks and guides — all created for parent-focused businesses, ready to post.

Direct WhatsApp Access to Carla

Stuck? Carla is genuinely accessible. No ticket system. No waiting. Real support from someone who cares about your success.

The Business Circle Directory

An exclusive members-only directory to connect, collaborate, refer, and grow alongside other parent-focused business owners. The community alone is worth the investment.

Social Media Boosting Group

A dedicated WhatsApp community where members actively support each other's content. Real engagement. Real growth.

Weekly Accountability & Monthly Challenges

Stay motivated, visible, and moving forward — even when life gets busy.

Collaboration and Referrel What's App Group

A dedicated WhatsApp community where members work together to collaborate and refer one anothers business.

Discount on Power Hours with Carla

Carla's signature power hours are a luxury 5 star experience where you go from overwhelmed to having a crystal clear plan at your fingertips.

This Isn't Just a Membership.

It's Everything I Wish I'd Had.

I built MyBump2Baby from nothing to over 300,000 monthly visitors. I've been featured on Sky, BBC News, the Metro, the Sun, and the Daily Mail.

I was a Peter Jones Enterprise Nation finalist.

But I also know what it feels like to be overwhelmed, invisible, and exhausted — doing everything alone and wondering if it will ever work.

I created the Digital Marketing Playground because I wanted to give parent-focused business owners the exact system, support, and community I never had. A proven pathway. Expert guidance. And a space where you are never, ever alone in your business again.

I have ADHD. I'm a mum. I understand the chaos of building a business around family life. And I promise you — it is possible to build something extraordinary without sacrificing the things that matter most.

More Reviews From Happy Members

Choose Your Path to Profit

Pick the option that feels right for where you are right now

6-Month Access

Build your confidence step by step

£197

for 6 months

  • All courses & masterclasses

  • Monthly LIVE sessions with Carla

  • Monthly expert masterclasses

  • WhatsApp access & communities

  • Done-for-you templates & resources

  • Business Circle directory access

  • Weekly accountability & competitions

MOST POPULAR

Annual Access

Same features, better value!

£297

for 12 months

Best value - just £24.75/month!

  • Everything in 6-Month Access

  • All courses & masterclasses

  • Monthly LIVE sessions & expert training

  • WhatsApp support & communities

  • Business Circle directory access

  • 12 months for the price of 9!

Lifetime Access

Your forever marketing sanctuary

£444

one-time

Includes 1:1 with Carla (£197 value!)

  • Everything in Annual Access

  • LIFETIME Access - Never pay again

  • All future courses & content FREE

  • 1:1 Strategy Session with Carla

  • VIP Lifetime Member Status

  • Protected from all price increases

Your Satisfaction is 100% Guaranteed

I'm so confident that The Playground will transform your business that I offer a 14-day, no-questions-asked money-back guarantee. If you don't feel like you've received immense value in your first two weeks, simply let me know and I'll refund your investment in full. No hard feelings, we'll still be friends!

Your Questions, Answered

(Because I know you have them!)

I'm not tech-savvy at all. Is this for me?

Absolutely! Everything is broken down into simple, step-by-step videos. If you can use Facebook, you can use The Playground. We focus on simple, effective tools—not complicated tech that makes your head spin.

I'm worried I won't have time.

The Playground is designed to SAVE you time, not take more of it. Even just 1-2 hours a week is enough to make real progress. The goal is to give you back your time and sanity, not drain it!

I hate feeling 'salesy.' Will I have to do that?

Never! We teach 'invitational marketing'—it's all about building genuine relationships and inviting people to work with you when the time is right. No pushy tactics, ever. You'll feel good about every interaction.

What if I'm just starting out?

Perfect! You'll be building your business on a solid, heart-led foundation from day one, avoiding all the mistakes most people make. (Trust me, you'll thank yourself later!)

What's included in the 1:1 Power Hour?

Your Power Hour is a private strategy session with me (Carla!) where we'll dive deep into your specific business challenges, create a custom action plan, and give you the clarity and confidence to move forward. This is normally £197 and is included FREE with The Lifetime Access membership.

Ready to Market Your Business with Confidence?

Join The Playground today and finally feel confident, supported, and excited about your marketing. Your future self will thank you!

© 2026 MyBump2Baby Digital Marketing Playground. All rights reserved. Made for heart-led business owners.